Beer

Impact of the NHL lockout in Canada

Impact of the NHL lockout in Canada

If you live in Canada you have no doubt heard relentless news and radio reports about the NHL lockout over the past few months. The owners want a bigger piece of the revenue pie and the players aren’t willing to give it up. Without a hockey season there is a large impact on the economy and many businesses are hurt in the ripple effect. Not only do we see the small business hurt by the lockout but major corporations feel the pinch also. This week Molson Coors came out and said they will seek financial compensation from the league to recoup their losses. A quote by CEO of MolsonCoorsfurther correlates the direct connection between the lockout and beer sales “On the financial level, the results were very satisfactory although we were disappointed by the poor consumer demand in a number of our markets, Canada would be one of them

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